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Use cases

Tourism boards and DMOs

Launch city-wide passes that bundle attractions, dining, and events with measurable impact.

Nightlife district with local business signs

In-market snapshot

City corridors with measurable foot traffic

Destination campaigns perform when they guide visitors through districts with clear partner attribution.

Execution playbook

A repeatable structure to launch this use case quickly and track outcomes from day one.

Create one flagship Campaign per city, map every partner as a Hop, and configure Drops that reflect member offers and ticketing rules.

  • Showcase curated trails and themed campaigns
  • Measure visitation and redemption rates
  • Provide partners with performance insights

What to measure

  • Pass sales by channel
  • Hop completion rate
  • Partner-level redemption lift

Ready to launch this use case?

Choose a plan first, then adapt the flow to your market, partners, and campaign goals.

Tourism boards and DMOs | Use cases - PopHops